The Lass Word: He's Already Won
Matthew Golden is ready for this.
By KenLass

At some point in a game this season Matthew Golden will be asked to run a short crossing pattern. The ball will arrive high, requiring him to reach up to snag it. He will do this, knowing full well that, at the moment he makes contact with the ball, a safety will launch toward him, burying a shoulder into his abdomen. That has to be a pretty scary feeling. But not as scary as being a child and having your family get evicted from your home, and then watching it get condemned and all the assets repossessed. .
There will be times when a running play is coming to his side, and Golden, at 5’11” and 191 pounds, will be asked to block a 250 pound outside linebacker coming at him full speed. That might be frightening, but not as frightening as spending the night sleeping in a car with your mother in a Walmart parking lot.
Beat writers have asked the Green Bay Packers’ first round draft pick if he feels pressure to perform, what with all the hype over being the first receiver taken by the Pack in the first round in more than twenty years. Golden just smiles. Pressure? Really? Pressure is being in the eighth grade, and having the entire family depending on you to become a good enough football player to earn a college scholarship, because there is no money to pay for school. Or to pay the mortgage. Every professional football player will eventually deal with adversity because of things like injuries and poor performance. Golden can handle adversity. Because he knows real adversity. Like being forced to separate from your mother, and having to live with friends for three years, while she gets back on her feet financially.
It’s anybody’s guess how the rookie receiver out of Texas will fare this season, but you can be assured of a few things: He won’t be intimidated, he won’t give up, and he won’t take anything for granted. Golden’s salary this year will be $840 thousand dollars, with a prorated signing bonus of $2.3 million. That may be peanuts compared to what established players earn, but for Golden it means the redemption of his childhood and the renaissance of his family. It’s enough money to buy back the family property in Kohrville, Texas, a community so small it is not incorporated. It's about 30 miles northeast of Houston. There, on a five acre plot of peaceful land is where the home built by his great grandfather stands. Golden now has the ability to restore the property, bigger and better than ever. “Something I just want to do for my grandmother”, he said. He calls his grandmother “my best friend”.
It’s enough money to take care of his mother, who regretfully had to give up living with her beloved son for three years while she took a job an hour away. It was the only way he could remain at the same high school where he was a budding football star.
Some 22 year-old new millionaires may blow away their money on trinkets and lavish lifestyle. Golden won’t be one of them. He has commitments he will honor. He understands responsibility. He’s been shouldering it since childhood. His head is in the right place. He is precisely the kind of player you want in your locker room. Mature, unselfish, driven, and talented. Very, very talented. Already getting regular reps with the starters. Making at least one impressive play every practice. No one should be surprised. “I’ve been waiting for this moment my whole life” Golden told the media upon his arrival in the NFL’s smallest city.
He is the kind of player you want to pull for. You want to buy and wear his jersey. You want his autograph on a football sitting on your fireplace mantel. You want your team to play hard? Golden will epitomize that.
“Knowing what it took to get here, I want everyone to know I’m coming here to compete”, he proclaimed.
And compete he will. But when it comes to life, he’s already won.
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Ken Lass is a former Green Bay television sports anchor and 43 year media veteran, a lifelong Packers fan, and a shareholder.
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Comments (15)
KnockTheSnotOutOfYou
August 08, 2025 at 05:57 am
Nice story Ken!
Always amazing every year to read the back ground story about Packer players and what they had to overcome to get to where they are at.
Savage57
August 08, 2025 at 06:02 am
It makes you wonder if the Packers look for guys who not only have the goods when it comes to life between the wide, white lines, but who've also shown they have them when it comes to life outside them.
You can't help but pull for guys who had to become men when they should have been able to enjoy being kids.
Maybe a little Sharpe and Driver in Mr. Golden.
Cheezehead72
August 08, 2025 at 06:15 am
The Packers and other teams are all about bringing in high character players. I believe sometimes they will draft a high character young man over a better player. This is an aspect that the fan does not see and that is why sometimes we just do not get it.
BuckyBadger
August 08, 2025 at 06:46 am
I guarantee you they are looking at talent first and foremost. Sure attitude and personality play but they will even overlook a few things on the bad side if the player is good enough. As Ray Nitshke said, "you take the milk drinkers, I will take the whiskey drinkers and we will see who wins the game".
I am glad he appears to have a good head on his shoulders but his football talent is why he was taken.
GregC
August 08, 2025 at 06:49 am
They had him in for a pre-draft interview, and I'm sure they were impressed. This year they drafted several players who they interviewed. The others were Anthony Belton, Savion Williams, and John Williams. They also interviewed Taylor Elgersma, then signed him after the draft.
Cheezehead72
August 08, 2025 at 06:21 am
Good story and I am glad to see that he made it and he is putting his family first. I just hope he takes the time to spend a little of that money on himself as a reward for all his hard work. He deserves to enjoy life a little. I am sure doing things for his family brings enjoyment.
I have been blessed my whole life. I have never had to truly suffer. I cannot imagine what went through his mind when his life was uprooted and he had to suffer as he did. It is a good thing he had a strong mother.
TKWorldWide
August 08, 2025 at 07:02 am
Easy to get behind a guy like Matthew Golden! 🏈😄
(Especially if you’re racing him!) 😉
Cheezehead72
August 08, 2025 at 07:34 am
Hey I run a four four 40. I do not know what the big deal is about running 40 yards in 44 seconds
dobber
August 08, 2025 at 08:21 am
It's camp and he's a rookie, but maybe this is one of those instances of right guy, right place, right time.
Here's hoping someone blows up...and if it's someone on a cheap rookie contract with up to 5 years of team control, all the better!
Since'61
August 08, 2025 at 08:29 am
Great story about overcoming adversity early in his life. I wish him all the best and I'm looking forward to watching him play for the Packers. GPG!
Thanks, Since '61
NFLfan
August 08, 2025 at 08:42 am
Unfortunately, Golden's story is all to prevalent in professional sports in America. There are a number of young men who were raised in poverty, lived in homeless shelters, cars, etc. Josh Jacobs didn't sleep in a bed till college.
-Romeo Doubs
-Josh Jacobs
-James Jones
-Najee Harris
-Ray Davis
-Javon Kinlaw
These are only a few of the many.
SicSemperTyrannis
August 08, 2025 at 10:09 am
Great article o7
ricky
August 08, 2025 at 11:21 am
Great story for Golden. But for every young man who makes it to the pros, in basketball, football, boxing or any other potentially high paying sport, there are thousands who fall short. Who get injured in college, or early in their pro careers. Or sometimes they're not good enough to make a pro team, and end up playing in a secondary league, hoping to get picked up by the pros.
This should not be the retirement plan for an entire family. And what about academic achievement, so the young man can get a scholarship based on a combination of need and achievements in school? There is more than one way to get a scholarship to college, not just being a great athlete.
I wish the best for Golden, and all those guys who are in similar situations. But they should keep in mind that the average time in the pros is less than three years. In the NFL, they could be replaced and forgotten before they've had a chance to make generational money.
Dragon5
August 08, 2025 at 12:03 pm
Just one of many storied challenging upbringings for Packers past & present...Donald Driver & Josh Jacobs off the top of my head. Adversity shapes you, whether make or break.
Ferrari-Driver
August 08, 2025 at 12:40 pm
ROLE MODEL: I really enjoyed that bio of Mathew Golden and I like to have players on our team that I can truly like. We've had a few like Bart Starr and Jordy Nelson...so far it looks like young Mathew Golden is off to a good start and hopefully he will become a role model for the youngsters who are Green Bay Packer fans.