Darren Rovell of CNBC reports that Denver Broncos first-round quarterback Tim Tebow has signed an endorsement deal with Jockey.

"I'm excited to represent the Jockey brand," Tebow says on the Jockey website. "I've long been a fan and consumer of Jockey and I'm looking forward to a great relationship with such a respectable and innovative company."

Tebow will begin serving as a company spokesperson immediately, and will be featured in their unveiling of Jockey's STAYCOOL line, which is due next Spring.